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Originally published in the Jan. 31, 2005 issue of Furniture Today
This exclusive consumer data originates from the responses of 2,500 households to a survey conducted in January 2005. Furniture Today had National Family Opinion poll 7,500 U.S. households using an online survey to examine home furnishings shopping and purchasing patterns in 2004 and buying plans for 2005, as well as how much they spent and plan to spend for each product category.
Because of the sample size and a respondent profile closely match-ing the demographics of all U.S. households, survey data can be pro-jected nationally with a margin of error of plus or minus less than 2%.
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