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September 2001

September 2001:

Reminder: Yahoo! Store pricing changes take effect October 1
Store Building Tip: Improve product categorization in Yahoo! Shopping
Customer Service Tip: Shipping updates and delays
Spotlight: Emergency and relief information on Yahoo!

Reminder: Yahoo! Store pricing changes take effect October 1

Here's a quick look at the new pricing plan and the charges you can expect to see after October 1, 2001:

  1. $49.95 per month hosting fee -- for hosting your store on our secure, reliable servers, as well as for the use of our powerful, award-winning, and always-evolving Yahoo! Store software platform. The hosting fee is billed in advance on a monthly basis on the anniversary of your store's opening date.



  2. $0.10 product insertion fee -- charged per product per calendar month, based on the daily average number of published products in your store. The insertion fee will be billed on the 6th of each month based on the previous calendar month's product count.



  3. 0.5% transaction fee -- applied to every Yahoo! Store transaction. The transaction fee will be billed on the 6th of each month for the previous calendar month's transactions.



  4. Yahoo! Network 3.5% revenue share -- applied to all transactions that originate from anywhere on the Yahoo! Network, such as the Yahoo! Directory and Yahoo! Network search. If you decide to participate in Yahoo! Shopping, this revenue share will also be applied to all transactions that originate from Yahoo! Shopping. This charge will be billed on the 6th of each month for the previous calendar month's transactions.

    View the revised Yahoo! Store Merchant Service Agreement

    For additional information, visit the Yahoo! Store Pricing Help Center

    Store Building Tip: Improve product categorization in Yahoo! Shopping

    Ypath (or YPATH) stands for Yahoo! path and refers to a method used in Yahoo! Shopping to categorize products so they appear in the correct Yahoo! Shopping department. You can create a ypath field when you upload your product database. This is a way to provide additional information about where your merchandise belongs within Yahoo! Shopping.

    Don't let the funny name scare you, adding a ypath field is not rocket science:

    If you build your store manually, you can edit the ypath field in your Yahoo! Store editor by overriding the ypath variable for a specific item page. This is done in the Advanced Editor using the "Override Variable" function. For step by step instructions on changing ypath information for one or several items in your store, please visit: Ypath Help.

    If you typically update your store by CSV database upload, you can create a new field titled ypath to your file before the upload. First, select the Yahoo! Shopping department that's the most appropriate match for your merchandise. Once you've selected your department, simply copy and paste the department "path" into the ypath field. Use this format: "dept:department name" and make sure that the information in the ypath field matches the Yahoo! Shopping Department information exactly.

    Yahoo! Shopping Departments



    Here's an example: Clothing products should be categorized with the following information in the ypath field: "dept:Apparel, Accessories, and Shoes" Don't forget those commas!

    If you are including the ypath field in your CSV file, don't forget to add "ypath" to the first line of your file.

    If you sell computers or electronics products, you can use ypaths to provide even more category information for Yahoo! Shopping. For complete details, please visit: Ypath Computers and Electronics

    For everything else you were afraid to ask about ypaths, visit the ypath help pages.



    Customer Service Tip: Shipping updates and delays

    The tragic events of September 11, 2001 will impact our lives in many ways, both large and small. In the short term, it is possible that you and your customers may be affected by shipping delays, as shipping carriers, including the United States Postal Service, experience delays or restrictions in the resumption of air service. We suggest that you update the shipping information on your web site, or communicate with those customers most likely to be affected by delayed shipments. Consider providing a prominent front-page link to shipping policies, updates, and information.

    Both UPS and Fedex announced Monday that they are reinstating money-back guarantees on specific domestic and international destinations this week -- you'll find details on their web sites. Meantime, let's show extra consideration for our customers during the challenging days and weeks ahead.

    Here are the latest links to information from some of the major carriers:

    United States Postal Service

    United States Post Office Mail Services Update

    Fedex: United States

    Update on FedEx Service to Manhattan

    UPS Home Page

    UPS Service for New York City

    Spotlight: Emergency and relief information on Yahoo!

    The Yahoo! News team has created a web page that points to ongoing relief efforts and emergency resources in the wake of the terrorist attacks on the U.S.

    You can find news and information on the emergency response and how you can help at Yahoo! News.

    Yahoo! is actively lending assistance to relief organizations by means of the Yahoo! Store platform. Yahoo! has helped facilitate millions of dollars of donations through Yahoo! PayDirect and these online relief sites.

    NY Firefighters Fund

    Red Cross

    Salvation Army

    Save the Children USA